When was the last time you really thought about your “About Us” page? Be honest—was it after you wrote a rushed paragraph that checked off a “must-have” box on your website to-do list? Many small business owners treat their “About Us” page as an afterthought. But here’s the thing—this page is often the second most visited…
Did you know? 81% of people research a business online before making a purchase or booking a service. That means your website is likely the first impression your customers have of your business. And no pressure, but in a world full of options, your website needs to wow them instantly. At Moonlit Media, we specialize in designing…
Visuals speak louder than words—and no, we’re not just being dramatic. Here’s a stat that’ll blow your mind: the human brain processes visuals 60,000 times faster than text! Think about what that could mean for your business—especially when you’re trying to capture attention and communicate info quickly. Enter infographics. These beautifully designed gems simplify complex information,…
What do Apple, Disney, and Mailchimp have in common? Aside from being huge brands, they each use illustrations that help make them unforgettable. From Apple’s clean, minimalist product visuals to Mailchimp’s fun Freddy mascot, illustrations play a major role in shaping a brand’s personality and how customers perceive it. If you’ve been thinking about ways…
Imagine a customer lands on your website to explore your products, only to leave in frustration because they literally can’t use it. Now imagine that happens hundreds—if not thousands—of times because your site isn’t accessible. Not a good look, right? Website accessibility, or eAccessibility, is all about making sure your digital door is wide open to…
2025 is practically tomorrow. And the way things change these days, what was trendy last month can feel outdated by next week. Staying ahead of the curve isn’t a choice anymore—it’s key to staying competitive, memorable, and relevant. Whether you’re a designer, marketer, or small business owner, understanding and adapting to new trends can help…
Your website is the digital storefront of your business. It’s often the first thing potential customers see—and we all know what they say about first impressions, right? But here’s the deal: Many businesses unknowingly make web design mistakes that drive visitors away instead of drawing them in. The good news is these issues are all…
Imagine this—you stumble onto a website looking for a new pair of sneakers, only to be met with endless pop-ups, chaotic menus, and a loading screen that seems to be powered by dial-up. If you’re like most users, you’d leave faster than you can say “bad UX.” For businesses, experiences like this are the ultimate…
The holiday season is a time of giving, celebrating, and… branding? That’s right! For small businesses, the holidays offer a golden (or should we say, gold-foiled?) opportunity to capture customer attention with festive design. Whether you’re a coffee shop owner launching seasonal promotions or a digital marketer curating holiday email campaigns, getting your holiday design…
In today’s tech-savvy world, AI-generated content seems to be everywhere, from chatbots to music compositions. But when it comes to designing a logo for your small business, relying on artificial intelligence might not be the best route. After all, a logo is more than just an image; it’s the face of your brand. In this…